Staff Reporters
Dec 8, 2020

Campaign Connect is live now

Hear global leaders from Unilever, Disney, Mondelez, Burger King, Electronic Arts, Kraft Heinz, Facebook, Coca-Cola, Salesforce, Accenture and many more on how marketing will move forward.

Campaign Connect is live now

Today, Campaign Connect has assembled an international lineup of business leaders across Asia-Pacific, Europe and North America to discuss the future of marketing,

The 12-hour global virtual event beginning at 2pm SIN/HK  intends to frame what has been an exceptional year of disruption to the industry.  Sessions held across the world will discuss how marketers and agencies are doing more with less, changing their business models, taking care of short and long-term brand health and are gearing up for a cookieless future.

After a year of unprecedented calls for social and cultural change, leaders will also look at meeting diversity and inclusion goals without tokenism or stereotyping, ensuring mental health is de-stigmatised and business objectives are met sustainably. 

AGENDA

Hear from top marketing leaders like Unilever CMO Conny Braams, Burger King CMO Fernando Machado, Mondelez global media investment lead Sindhuja Rai, Tesco group brand director Michelle McEttrick and Carlsberg marketing VP  Liam Newton alongside agency chiefs like WPP CEO Mark Read, MDC Partners CEO Mark Penn, MediaMonks CEO Victor Knaap and Mediabrands global chief culture officer Hermon Ghermay. 

For event enquiries, please feel free to contact Eleanor Hawkins, Head of Events Content at [email protected]

For partnership opportunities, please reach out to Gareth Scott, Commercial Director at [email protected]

Related Articles

Just Published

13 hours ago

Campaign Crash Course: How to maximise DOOH returns

Digital out-of-home media buying is becoming more common and accessible across Asia. So how does it fit with an omnichannel strategy and how can you measure its returns?

13 hours ago

Raya film festival: Watch ads from Julie’s, ...

This year’s top prize goes to snack brand Julie’s, whose ad turned Raya stereotypes on its head and will be remembered for years to come.

13 hours ago

TikTok to marketers: Go native and multigenerational

The platform enlisted KFC at NewFronts in the US to persuade advertisers to spend on TikTok.

15 hours ago

Uninformed consent, addiction among persistent ...

CAMPAIGN360: Around 170,000 children go online for the first time every day, but the industry has yet to find a way to build their trust and target them safely.