PR

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Genesis and Six Degrees combine under BCW India
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12 hours ago

Genesis and Six Degrees combine under BCW India

Burson Cohn and Wolfe completes 100 per cent acquisition of Six Degrees BCW

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Creator and influencer council launches in Philippines
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1 day ago

Creator and influencer council launches in Philippines

A code of ethics will be established by members, a step in the right direction for the country’s influencer marketing scene.

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TBWA HK offers service pack to help brands through
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2 days ago

TBWA HK offers service pack to help brands through "financial winter"

The agency says its 'Brave Bear Pack' can help brands find growth in an uncertain market.

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Meet the 2019 40 Under 40: Charmaine Lin
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2 days ago

Meet the 2019 40 Under 40: Charmaine Lin

Read about Charmaine Lin of Reuter Communications, one of the 40 young industry professionals we've selected as representing Asia Pacific’s next generation of marketing and communications leadership.

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Australia’s biggest marketing challenge: reviving its international image
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3 days ago

Australia’s biggest marketing challenge: reviving its international image

As Australia’s Prime Minister announces a $76 million recovery package in response to this summer's bushfires, how can marketers now salvage the country’s image as a holiday destination?

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Move and win roundup: Week of January 20, 2020
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3 days ago

Move and win roundup: Week of January 20, 2020

PRecious Communications, Leo Burnett India, Grey Group India, Craft Worldwide Japan, Kingdom Digital, 160over90, KRDS, Adobe, VMLY&R, The Trade Desk, Quantcast, FCB Malaysia and more, in our weekly collection of people moves and account news.

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Samsung and L'Oreal ads found on climate change denial YouTube videos
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Jan 16, 2020

Samsung and L'Oreal ads found on climate change denial YouTube videos

People who search 'global warming' or 'climate change' on platform are given recommendations for misinformation, new report found.

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News Corp faces pressure over bushfire denialism
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Jan 16, 2020

News Corp faces pressure over bushfire denialism

James Murdoch is among many who have called out his family's media outlets for their biased reporting on the bushfire crisis.

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Adtech fuels M&A deals in 2019 as holding companies hit the brakes
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Jan 16, 2020

Adtech fuels M&A deals in 2019 as holding companies hit the brakes

Dentsu once again topped the list, but its total of 12 was far below the 34 it made in 2018, says Results International.

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Meet the 2019 40 Under 40: Neha Mehrotra
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Jan 15, 2020

Meet the 2019 40 Under 40: Neha Mehrotra

Read about Neha Mehrotra of AvianWE, one of the 40 young industry professionals we've selected as representing Asia Pacific’s next generation of marketing and communications leadership.

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Meet the 2019 40 Under 40: Jane Morgan
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Jan 13, 2020

Meet the 2019 40 Under 40: Jane Morgan

Read about Jane Morgan of Golin, one of the 40 young industry professionals we've selected as representing Asia Pacific’s next generation of marketing and communications leadership.

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Burson-Marsteller founder Harold Burson dead at 98
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Jan 13, 2020

Burson-Marsteller founder Harold Burson dead at 98

Burson was voted the most influential PR person of the 20th century.

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Move and win roundup: Week of January 13, 2020
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Jan 9, 2020

Move and win roundup: Week of January 13, 2020

Read news from TheAsianparent, The Mavericks India, BBH, Havas, Ogilvy, Nissan, Sense, W Communications, Heckler, Clemenger BBDO Sydney, WATconsult, Town Square, Lowe Lintas, VMLY&R Auckland, Happiness Saigon, MakerStreet Redd+E, and more to come, in our weekly collection of people moves and account news.

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Zeno Group names new regional president and India MD
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Jan 8, 2020

Zeno Group names new regional president and India MD

Industry veteran Paul Mottram joins from Allison+Partners for the top job.

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Meet the 2019 40 Under 40: Fahad Qadir
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Jan 8, 2020

Meet the 2019 40 Under 40: Fahad Qadir

Read about Fahad Qadir of The Coca Cola Company, one of the 40 young industry professionals we've selected as representing Asia Pacific’s next generation of marketing and communications leadership.

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Jan 7, 2020

"It's like being sold to at a funeral": Australian PM's video slammed by critics

A social-media video from Scott Morrison was criticised for trying to gain political points during a national tragedy.

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Move and win roundup: Week of January 6, 2020
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Jan 6, 2020

Move and win roundup: Week of January 6, 2020

Isobar China, Huge, Wunderman Thompson, Hill+Knowlton Strategies HK, iQiyi, Aqilliz, Critical Path, WPP and more to come in our weekly collection of people moves and account news.

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Former Edelman APAC CEO takes reins at Geometry
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Jan 6, 2020

Former Edelman APAC CEO takes reins at Geometry

Jesse Lin takes over from Diana Cawley.

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The decade that was: What's changed and what hasn’t
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Jan 2, 2020

The decade that was: What's changed and what hasn’t

Roles got bigger, ad spend got smaller, and #metoo got stuck. Foong Li Mei looks back at how APAC ad agencies’ business and life have changed in the past 10 years.

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What luxury brands should have learned about China in 2019
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Dec 24, 2019

What luxury brands should have learned about China in 2019

Perhaps the biggest takeaway from 2019 is that many luxury brands are not adapting quickly enough to the shifting market.

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