Havas Media Group Singapore, Apco Worldwide, Yellow.ai, NBA Asia, Ampverse, Re, Lingo Ace, Essence, Gudangada, Sandpiper Australia and more, in our weekly collection of people moves and account news.
Businesses need to take a stronger position on geopolitical issues, according to new research presented to the World Economic Forum at Davos today (Monday).
See which agencies, campaigns and talents made the cut this year.
The Audi film—featuring HK star Andy Lau—is under fire for word-for-word similarities to a poem constructed by a Chinese influencer on Douyin.
BBDO, The Works, The Core Agency, MediaCom, Wunderman Thompson, LoopMe, Jack Morton, Weber Shandwick, Carat, and more to come in our weekly round-up of people moves and account wins.
A desire to look good, rather than do good, is the primary reason businesses pursue sustainable and socially responsible policies, new research suggests.
Hivestack, Wavemaker, The Hoffman Agency, BuzzFeed Australia, Havas Media Group, Inca, Rice, Ideatelabs, Nielsen Asia Pacific, Google, Milestone Systems, Electriclime, and more, in our weekly collection of people moves and account news.
A picture tells a thousand words, and choosing the correct one can make or break an individual during a crisis.
The flagship industry event follows up yesterday's in-person sessions in Singapore with a full virtual programme today.
Gucci’s move into crypto shows that it pays to constantly push the envelope and play to win. What can other brands learn from the brand’s bold strategy?
Three of the ad industry’s largest agency holding companies have revamped their benefits packages to fund travel for women seeking abortions in the US, in wake of the Supreme Court’s leaked memo.
OkCupid, Ben & Jerry’s, Bumble and Yelp are among the first to respond.
Last month, Ogilvy announced it would no longer work with influencers who distort or retouch their bodies or faces for ads. While it's a bold move for an agency to take such a stance, it’s unlikely to totally eradicate the issue of inauthentic influencing.
While artificial intelligence has gained ground in PR, Aeris PR's founder contends that human-led PR shops still have an edge on several fronts.
Campaign Asia-Pacific and Kantar invite you to take our anonymous survey to assess the industry’s pursuit of diversity, whether intersecting with gender, age, race, physical ability, or any other factor.
We dive into what does it takes to create a virtual influencer from scratch and consider the efforts vs rewards for brands.
A room within the windmill has been decorated to transport guests back to the 19th century.
The actor chats with Campaign India on her investment with Stage3, trolls on social media, brand endorsements and more…
The new holding company is gaining ground with bigger clients and scaling internationally, Penn said on its Q1 earnings report.
PRWeek Asia and Campaign Asia-Pacific launch the second edition of this awards programme to recognise healthy workplace initiatives and diverse talent.
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