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Spikes Asia Awards 2021: Campaign's contenders 3
As the juries make their final selections ahead of the March 1 winners announcement, Campaign Asia-Pacific's editorial team has once again scoured through the 2021 shortlist to pick out the work we expect to win.
Spikes Asia Awards 2021: Campaign's contenders 2
As the juries make their final selections ahead of the March 1 winners announcement, Campaign Asia-Pacific's editorial team has once again scoured through the 2021 shortlist to pick out the work we expect to win.
Consumers in APAC concerned about worsening inequalities and don't want brands to sell dreams: Report
Asia-Pacific consumers chart higher than the global average when it comes to financial and racism concerns caused by the pandemic, and brands should respond accordingly, study finds.
WPP AUNZ nets $71 million in cost savings, significantly shrinks debt
The network sees revenue drop 14.1% and EBIT down 32.6% in 2020, but says business was more stable towards the end of the year.
Edelman launches global anti-disinformation offering
Disinformation Shield aims to uncover illicit actors on the fringes of the dark web and combat disinformation.
Do agency groups employ too many CEOs?
Dentsu International had 250 people with CEO title.
Spikes Asia Awards 2021: Campaign's contenders
As the juries make their final selections ahead of the March 1 winners announcement, Campaign Asia-Pacific's editorial team has scoured through the 2021 shortlist to pick out the work we expect to win.
See the Spikes Asia and Tangrams shortlists
The shortlists for the five streams in the Tangrams Strategy and Effectiveness Awards and the 24 categories in the Spikes Asia Awards have been released.
The secret to better brand collaborations with artists
SPIKES ASIA X CAMPAIGN: Warner Music’s brand partnerships lead and singer-songwriter Nathan Hartono look at how to create win-win scenarios for brands and artists.
Chinese tea house pulls sexist products following social media pressure
The chain of tea shops, which goes by the name Sexy Tea, has apologised for using inappropriate slogans on its merchandise that were derogatory to women.
Spikes Asia X Campaign is underway
Today's lineup includes WPP CEO Mark Read, Mastercard global CMO Raja Rajamannar, top creatives Tara Ford, Yasuharu Sasaki, Malcolm Poyton. Register for free to participate.
Move and win roundup: Week of February 22, 2021
Publicis Communications, INCA, Prap Japan, Wild Advertising, Lintas Live, Thrive PR, Walt Disney, Leo Burnett, Dentsu Impact, Mirum, Praytell, Talisman, MSL, Lowe Lintas, Apparent, Mailman, Salween Group, 72andsunny, MullenLowe Mishra, 99 Group, EventX, IAB, MediaCom, Wavemaker and more in our weekly collection of people moves and account news.
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Telstra brings The Australian Ballet's rising stars to the small stage
INSPIRATION STATION: Watch how R/GA and Telstra illustrate the pandemic's impact on the arts, with a unique twist to The Australian Ballet's Rising Star and People's Choice Awards.
Omnicom organic growth declines 9.6% in Q4
Revenues for 2020 were down almost 12% globally after a tough year.
Four reasons consumers hate your luxury brand
What is the source of luxury brand hate, and should luxury brand managers be on edge if their brand is on the most-hated list?
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UNESCO joins Whisper's #KeepGirlsInSchool initiative
Watch the film conceptualised by Leo Burnett India here
P&G wants equal representation of female directors for its ads across brands in India
Part of the company's endeavour to drive equal opportunities for women and girls in education, at home, and in the workplace
How brands should deal with backlash
Campaign India investigates what brands and agencies can do to maintain a healthy balance between ethical representation and standing their ground
CMOs set to weigh-in on creativity and effectivness
SPIKES ASIA X CAMPAIGN: It's free to register for the four-day virtual experience, starting today, with top marketers from Mastercard, Visa, Spotify, Kraft Heinz, Pizza Hut, Unilever, TripAdvisor, STB, HP and more.
Edelman launches Edelman Studios content creation hub
The agency has also started partnerships with content optimisation platform VidMob and French digital media company Brut. UEG CEO Jarrod Moses (pictured) will oversee Edelman Studios.
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