Advertising Marketing Media Analysis The Knowledge
Nicola Merrifield
Nov 25, 2022

Campaign CMO Outlook: Is the metaverse a fad or here to stay?

In this second part of the 2022 CMO Outlook report, Campaign uncovers how chief marketing officers view a new form of digital advertising; metaverse-based marketing. Meanwhile, marketers also reveal their latest thoughts on talent and on agency partnerships.

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