WATCH: Videos from Goafest 2023
Campaign India caught up with Goafest attendees to ask what stood out for them, what they'd like to see in 2024 and how talent can be groomed across the industry.
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Zuckerberg says AI could ‘redefine’ Meta’s ad business
Meta’s goal is to move towards a system where businesses only need to state their objective and bank account—AI will handle the rest.
WPP eyes India for growth as global revenue faces ...
CEO Mark Read detailed the holding company’s AI roadmap, deepening India footprint, and four strategic pillars at WAVES 2025—a global media summit held in Mumbai with participation from 77 nations.
Did marketing create the manosphere?
A new report reveals how marketing’s obsession with success and status has fuelled a toxic ideology in young men.
AI, copyright, and creativity: The fine line ...
With tech giants lobbying for AI training on copyrighted material and artists filing lawsuits to protect their work, adland faces the challenge of integrating AI while respecting copyright, originality, and the livelihoods of creators.