by Gemma Charles | Campaign Asia

Gemma Charles

Dec 11, 2020

Review of 2020: Black lives take centre stage

Campaign looks at how after years of platitudes about racial inequality in the ad industry, the Black Lives Matter movement seems to be driving positive change at last.

How creatives freed their minds during lockdown

Advertising

Sep 24, 2020

Gemma Charles

How creatives freed their minds during lockdown

While the world ground to a virtual halt in the grip of the Covid pandemic, creativity remained unfettered. Campaign asked creatives to open up about the craft stories behind the spots.

News

Jan 12, 2018

Gemma Charles

Facebook signals major shift away from brand and ...

Facebook is overhauling how its news feed works to make posts from businesses, brands and media less prominent.

Dove needs to refocus on honesty, not rely on 'stunts'

Analysis

Jul 24, 2017

Simon Gwynn

Dove needs to refocus on honesty, not rely on 'stunts'

Dove is losing sight of its strengths following a string of attention-seeking ads this year, industry leaders have warned.

Publicis' Sadoun comes out fighting after Cannes pullout attacks

Advertising

Jul 6, 2017

Gemma Charles

Publicis' Sadoun comes out fighting after Cannes ...

Publicis Groupe chief executive Arthur Sadoun has delivered a bullish defence of his decision to withdraw the network from trade events and flagship award shows such as Cannes Lions.

Will Harris to leave Nokia, following relocation of its APAC HQ to Beijing

Marketing

Jan 18, 2012

Gemma Charles

Will Harris to leave Nokia, following relocation of ...

ASIA-PACIFIC: Finnish mobile manufacturer Nokia relocated its Asia-Pacific headquarters from Singapore to Beijing at the start of the year, but Will Harris, Nokia's head of marketing for Southeast Asia and Asia-Pacific, has decided to return to the UK.