Ad Nut
Nov 29, 2018

This empty cereal box could feed hungry kids

Brilliant charitable campaign by The Brand Agency for Foodbank WA puts 'Hungry Puffs' on the shelves of Australian grocery stores to encourage donations.

Brilliant charitable campaign by The Brand Agency for Foodbank WA puts 'Hungry Puffs' on the shelves of Australian grocery stores to encourage donations.

Hungry Puffs, as the ad above states, have absolutely no vitamins, minerals, carbohydrates or calories, which is exactly what more than 100,000 kids in West Australia have for breakfast every day.

The empty box is available at participating IGA supermarkets throughout Western Australia or at hungrypuffs.com for A$5enough money to provide meals for 10 children. 


The campaign is the brainchild of The Brand Agency,...

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