Jenny Chan 陳詠欣
Jul 26, 2016

Ogilvy & Mather Vietnam returns two Lions of own accord

Ogilvy Vietnam has returned two awards recently won at Cannes Lions after determining that some elements of its Rhino Rescue Project campaign "did not run in-market as stated".

Ogilvy Vietnam has returned two awards recently won at Cannes Lions after determining that some elements of its Rhino Rescue Project campaign

The agency initially won one Silver Lion in the Direct category and one Bronze in the PR category at the 2016 Cannes Lions International Festival of Creativity last month for its work for the Rhino Rescue Project titled 'Saving Africa's last wild rhinos, by poisoning them'.

The awards are returned based on knowledge of an error in judgment that the Ogilvy Asia Pacific management team acquired after the festival, according to a statement. We...

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