cannes

2 days ago

‘Creatives need fresh air rather than to sit in front of a computer’: Dentsu China CCO

Veteran creative chief Chris Chen on elevating Chinese work to Cannes Lions, changing client needs, his fascination with tech, and the importance of whole-heartedly embracing Gen Z opinions.

Jul 5, 2024

The Croisette versus Wall Street: How to put a greater financial value on creativity

Why doesn't creative excellence at Cannes lead to greater investor interest?

Jul 2, 2024

David Droga on moving from being a creative in business to building a business on creativity

The Accenture Song CEO speaks with Campaign about his vision for the company and where creativity plays a role.

Jul 1, 2024

Why wasn’t sustainability front and centre at Cannes?

Given the scale of the climate emergency, every panel at Cannes should have touched on adland’s role in shifting consumer attitudes on this crucial topic, opines Shape History's Ed Fletcher.

Jul 1, 2024

Creativity is the penultimate business truth for Leo Burnett's Amitesh Rao

Fresh off winning five Lions at Cannes, Rao discusses the agency's tilt to forward-thinking creative solutions and its commitment to producing impactful work that truly makes a difference.

Jun 28, 2024

Was WPP right to give Elon Musk a platform at Cannes Lions?

Elon Musk’s presence at Cannes Lions sparked debate along the Croisette and across adland.