Rick Boost
Jan 16, 2018

A visit to Accenture's collective creative Digital Hub

In a world of specialist setups, does a one-stop shop for design, data analysis and prototype production make sense?

One of Accenture's most intriguing experiments in the last year was the creation of the Accenture Digital Hub in Singapore. Bucking tradition, the site gathers together designers, data analysts, developers, and content creatives in one location. 

In this new video, Campaign Asia-Pacific visits the Digital Hub for a tour led by Accenture Digital Managing Director Patrick de Moustier, who asserts that the facility's "full spectrum" of capabilities helps clients proceed on their digital transformations by quickly translating technology into business opportunities.

And if that sounds like a lot of buzzwords, perhaps a chance to see the lab's AI-powered bartender will entice you to watch? 

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