accenture
IPG hires long-time Accenture exec to oversee commerce strategy
Jeriad Zoghby tasked with unifying IPG’s commerce expertise and identifying opportunities for growth.
Accenture Song acquires Fiftyfive5 to boost data and performance capabilities from ANZ
The insights and advisory business will help Accenture Song and Fiftyfive5 tap a rising global customer analytics market and further grow its business in Australia and New Zealand.
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David Droga: Accenture Song to step up innovation investments in Southeast Asia
This will involve more strategic acquisitions in future-facing businesses, more studios and organic growth, the CEO and creative leader says.
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Accenture Song hires Kristen Kelly as global head of media
Kelly has previously worked at Publicis Groupe.
Accenture to acquire Indonesian creative agency Romp
The deal will build up Accenture Song's Southeast Asian creative network after buying Entropia a year ago.
David Droga: Keeping Droga5 is not personal
The CEO of newly-rebranded Accenture Song tells Campaign why they chose the name and why Droga5 will remain distinct.
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