accenture
May 7, 2021
Jaguar Land Rover appoints Accenture to global marketing duties with Spark44
Car maker is creating a bespoke marketing model in which Accenture Interactive and Spark44 join forces.
Mar 16, 2021
Accenture and WWF: Sustainable choices yet undercooked for consumers
Despite an improvement in sustainability cred, consumers do not trust brands' claims, find them confusing and want to verify the claims more easily.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
Nov 16, 2020
Risk-taking vs risk management: creatives and consultants at odds
The worlds of creativity and consulting are moving closer but they are finding it hard to co-exist.
Nov 10, 2020
Media Path acquires ex-Accenture media management upstart Maximise
George Patten, former chief of Accenture Media Management, becomes global CEO of Media Path in a bid to challenge Ebiquity amid growing media auditing competition.
Oct 15, 2020
Accenture repositions brand with campaign from Droga5 and triples media spend
'Our brand was under-leveraged,' consulting giant says.
Sep 24, 2020
Ebiquity picks up 20 clients after Accenture quits media auditing
Revenues still slumped by a quarter because of Covid-19.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
