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Adam & Eve/DDB's first head of diversity, equality and inclusion has said that agencies risk losing out on client briefs if they do not work to create inclusive environments.
Research has shown that brand share bears little relationship to the segments brands might be trying to attract.
A collection of great APAC campaigns that have argued for inclusion, tolerance and equitable treatment.
Agency-wide initiatives are often top-down, but Omnicom’s BBDO New York is taking a cue from its employees when it comes to diversity, equity and inclusion.
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