The world’s third-largest sportswear brand tapped Team Epiphany for retail-focused, community-driven events as it expands its footprint beyond 12,000 stores in China.
The live action and CGI animated Taika Waititi-directed spot anchors a full-blown takeover in support of the cola brand’s popular Pepsi Challenge revival.
The hotly anticipated performance promises to have the world dancing—wherever they are.
CMO Sean Gilpin tells Campaign US how the Korean automaker is weathering the storm and agency vet Scott Zacaroli provides insight on the industry’s way forward.
The pants were created in collaboration with Impact BBDO and BBDO New York
The campaign is driven by a global full funnel strategy including CTV placements in Singapore.
The tech giant’s AI Lighthouse Program is one of a slate of recent efforts to give its Gemini tools the human touch.
Our round up of films from Super Bowl LIX includes tech firms like Meta, Open AI, and Google, and snack brands Doritos and Lay's.
Doechii voices the Wieden + Kennedy spot, starring a powerhouse roster including Jordan Chiles, Sabrina Ionescu, Sha’Carri Richardson, A’ja WIlson and Caitlin Clark.
The campaign also includes global social activations, fandom-first content and integrations across Google’s products and services.