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Publicis, The Trade Desk, Jack Morton, OMG Vietnam, Mswipe Technologies, News from Merkle China, VCCP Singapore, Meltwater, M&C Saatchi Edelman, Assembly, Wavemaker, Prophet, and more in our weekly round-up of people moves and account wins.
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The Thai health supplements brand soared in the ad awareness index with Songkran-themed products and a road safety campaign.
DDB Mudra Group, UM, Zitcha, Teneo, and more, in our weekly collection of people moves and account news.
How the content engine’s holistic, agile, and flexible approach is key to future-proofing brands.
Neal Mohan discussed how creators are driving growth in YouTube viewing on connected TV as part of the platform’s creator-heavy pitch during upfronts week.