Mar 26, 2014
Absolut Vodka hosts party in a disused Hong Kong factory warehouse
A party on 21 March celebrated Absolut's first ArtBeat project, curated by conceptual artist Jay Forster and DJ duo Daft Pink and presented by Hong Kong-based brand activation agencies BrandRapport and BrandBeat. Absolut has strong brand positioning in the art space, but its agencies wanted to create something that brought that down to a local level in Hong Kong.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20170226&c=1)
Related Articles
The Work
May 13, 2015
Absolut nights: Absolutely boring
Just Published
.png&h=268&w=401&q=100&v=20170226&c=1)
Advertising
1 hour ago
See the full winners results from the APAC Effies
BMF Sydney and ALDI Australia take the Grand Effie for their entry, Loyalty Pointless Points, while Ogilvy was crowned Agency Network of the Year.
Advertising
1 day ago
Campaign Crash Course: Leadership lessons for ...
How do leaders create effective teams? Dentsu Aegis Network Greater North chief Cheuk Chiang explains how to foster better talent by applying leadership principles, tips and learnings from past mistakes. Watch his video and test your knowledge with a quiz.
Advertising
1 day ago
The most beautiful pizzas you will ever see
INSPIRATION STATION: How a pizzeria in Vietnam teamed up with boutique agency Ki Saigon to create beautifully inspiring (and edible) tributes to world peace.
Advertising
1 day ago
Lenovo eschews high-voltage celeb endorsements for ...
Consumer electronics brand embraces functionality over bells and whistles as it seeks to stand out in competitive market in a campaign by SuperHeroes.