Natasha Bach

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Inside L’Oreal’s customer experience transformation
Marketing
Nov 18, 2020
Natasha Bach

Inside L’Oreal’s customer experience transformation

The CPG and beauty giant promoted longtime exec Céline Dumais to lead a global transformation in customer care.

TBWA and McDonald’s alum reveal new freelance-focused agency
Marketing
Nov 11, 2020
Natasha Bach

TBWA and McDonald’s alum reveal new freelance-focuse...

Co-founder Chris Garbutt left his post as TBWA Worldwide’s global creative chief last week to pursue an undisclosed new venture.

Pitch activity is up, but new business revenues are dropping during the pandemic
Advertising
Nov 4, 2020
Natasha Bach

Pitch activity is up, but new business revenues are ...

Agencies are pitching more than ever for new business, but account billings are down during the pandemic.

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