Atifa Silk
Jun 1, 2017

Takaki Hibino: Exclusive interview

THE ATIFA SILK INTERVIEW: Dentsu’s first executive officer ever posted overseas opens up about how the agency runs in his blood, how he handles juggling three hats, and how he’s adapting to his global role.

As the first executive officer of Dentsu to be stationed outside Japan, Takaki Hibino is charged with building the Japanese giant’s footprint globally. The 34-year Dentsu veteran leads the corporation’s global media business, the regional Dentsu Aegis Network, and is executive director of the group. In his first ever interview with the media, Hibino shares his personal story, aspirations and international ambitions for the Dentsu brand. Our interview takes place in Singapore, as the group announces its expansion...

To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
customerservices@campaignasia.com
or call+852 3175 1913

Membership

Why Subscribe?

  • Campaign Asia-Pacific online premium content* including in-depth monthly focus on key trends and industry issues
  • Unlimited website access*, and an archive of more than 70,000 articles
  • Regular value-added supplements including brand health checks, sector studies, ad critiques and research charts
  • Daily newsletters and breaking story alerts straight to your inbox
  • New weekly feature articles on the latest research, innovation and marketing trends
  • Be the first to hear about industry events

or call +65 9771 3034
or email subscriptions@campaignasia.com

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Premium
The end of AppNexus, the start of Xandr: Michael Rubenstein reflects one year after AT&T's acquisition
Premium
16 hours ago

The end of AppNexus, the start of Xandr: Michael ...

President Michael Rubenstein believes being part of AT&T will help AppNexus—soon to be Xandr—to build a “true alternative to the walled gardens”. The industry is concerned it will become a walled garden itself.

Premium
How APAC netizens and media are reacting to the Hong Kong protests
Premium
17 hours ago

How APAC netizens and media are reacting to the ...

An overview of reactions from Singapore, Philippines, Taiwan, and Japan on digital and social media.

Premium
Does the dictionary have a word for inexplicable cross-promotions?
Premium
18 hours ago

Does the dictionary have a word for inexplicable ...

L'Oreal-owned brand Yue Sai released a handbag that looks like a well-known dictionary, because...female empowerment. (No, we don't get it either.)

Premium
Versace, Coach & Givenchy: Measuring the gravity of the China t-shirt controversy
Premium
18 hours ago

Versace, Coach & Givenchy: Measuring the gravity of ...

With heightened political and social tension between Hong Kong and mainland China, luxury brands should pay extra attention to what they say, do, and sell.