Wendy Clark, Dentsu Aegis Network's incoming global CEO, has plenty of client and creative experience, gained from Coca-Cola and DDB, respectively. But what will she bring to the Japanese media giant beside her love of red?
The leaders behind Dentsu Aegis Network's newly formed global creative agency explain its rationale and their vision for Asia.
Merlee Jayme to be global co-president in Singapore alongside Jon Dupuis in New York. Gordon Bowen and Ned Crowley also take leadership roles at new operation.
Her experience as client and on creative side made her 'standout choice'.
Narayan Devanathan will serve as CEO and has also been named chairperson of creative line of business.
TOP OF THE CHARTS: The recent boost to live-streaming in China may have legs, says a Dentsu Aegis Network report looking COVID-19's short and long-term impact on marketing.
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