Racheal Lee
Apr 25, 2012

Mediba to open offices in Vietnam, Thailand, Indonesia

SINGAPORE - Mediba Inc, a Japan-based mobile advertising firm, is further expanding its presence in Southeast Asia, with plans to establish representative offices in Vietnam, Thailand and Indonesia by the first half of this year.

Otohiko Kozutsumi, representative office manager at Mediba Vietnam
Otohiko Kozutsumi, representative office manager at Mediba Vietnam

This move, which follows Mediba's venture into Singapore in October and South Korea in February, is to strengthen overseas advertising and expansion in the smartphone market by collaborating with business partners.

Jun Kanbe, executive vice-president and COO at Mediba Inc, made the announcement during the Mobile Marketing Forum in Singapore yesterday (24 April).

According to the company website, the Vietnam office is scheduled for opening in June. It also recently appointed Otohiko Kozutsumi, formerly marketing manager at Nobot, as the representative office manager at Mediba Vietnam. Mediba acquired Nobot last year, forming a group company.

“Mediba has initiated early stage cooperation with influential business partners in various Asian countries in the advertising and content businesses, which we are currently expanding, as we aim to create Asia's largest network,” a news statement on the company website said.

The representative office in Bangkok, meanwhile, will be opened in July.

Related Articles

Just Published

2 hours ago

Singapore’s top 50 brands for consumer experience

Discover why Singapore Airlines reigns supreme in 2024 and which brands are vying to climb the ranks—insights from Campaign’s regional research in collaboration with Milieu Insight.

2 hours ago

Pride marketing: Even the smallest acknowledgement ...

Brand support for the LGBTQ+ community in a continuous capacity can be a lifeline for individuals, says the chair of the Media Federation of Australia’s (MFA) diversity, equity, and inclusion advisory panel.

2 hours ago

McCann Worldgroup promotes Adrian Botan to global role

Adrian Botan will report to Javier Campopiano, chief creative officer of McCann Worldgroup and McCann.

3 hours ago

Cannes Lions entries drop slightly as new humour ...

While entries from the US and UK were “broadly flat,” submissions from Singapore were up 93%, and New Zealand jumped 47%.