Olivia Parker
Jun 11, 2019

Heineken, Johnnie Walker still Asia's favourite alcohol, but some markets put local way ahead

While the international giants have a firm hold on some parts of Asia, homegrown brands such as Moutai in China, McDowells in India and San Miguel in the Philippines still win out with their home markets.

Tiger Beer's new retail space in Singapore's Jewel Changi

CATEGORY ANALYSIS ALCOHOLIC BEVERAGES

The winds of change sweeping through some brand categories in Asia have been mere breezes in the world of alcohol, with few spirit and beer bottle brands succumbing to their force in a significant way.

In the beer subcategory, the top three brands in Asia as a wholeHeineken, Carlsberg and Budweiserremain unmoved in their positions from 2018.

Dutch beer giant...

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