David Blecken
Apr 6, 2018

Hakuhodo makes acquisitions in the US and Philippines

Hakuhodo DY Holdings acquires Kepler via Kyu in the US, and establishes a presence for Hakuhodo in the Philippines with a local independent agency.

Clemente 'Third' Domingo
Clemente 'Third' Domingo

Kyu, Hakuhodo DY Holdings’ investment arm, has acquired Kepler Group, a digital marketing agency based in New York.

Kepler was established in 2012 and also operates in San Francisco, Chicago and Philadelphia, with a team of around 170. It positions itself as a one-stop solution provider, offering strategy, media buying and big data services.

Separately, Hakuhodo has established a presence in the Philippines with the acquisition of IdeasXMachina (IXM), an independent creative agency.

In a statement, Hakuhodo described IXM as “a young, up-and-comer [sic] creative engineering company with strengths in both above-the-line and cyber”. It was founded by Clemente 'Third' Domingo, which Campaign featured among its 2016 40 under 40.

Hakuhodo said it expects the Philippines to maintain an economic growth rate of between 6% and 7%. It will aim to serve both Japanese and local clients in the market.

Read our assessment of Hakuhodo’s regional performance in 2017 here.

Source:
Campaign Japan

Related Articles

Just Published

1 hour ago

Facebook’s Nicola Mendelsohn urges brands to ‘get ...

Creators, commerce and 'the next computing platform' are at the heart of company's vision for the future.

1 hour ago

Edelman makes COVID-19 vaccination ‘a condition of ...

The deadline for US staffers to be vaccinated is December 8.

2 days ago

CMOs lag behind other leaders in heading digital ...

TOP OF THE CHARTS: New research finds marketing and technology leaders fail to work in lock step and half of IT leaders expect the CMO title to be replaced.