David Miami and Burger King scoop top honours in The One Show 2020 Global Creative Rankings

Cheil Hong Kong is top Asia-Pacific agency in the creative rankings.

David Miami and Burger King scoop top honours in The One Show 2020 Global Creative Rankings

The One Show 2020 Global Creative Rankings have been announced, with David Miami taking the top agency spot around the globe for its infamous "Moldy Whopper" Burger King work.

Burger King also nabbed the number one position in this year’s Global Top 10 Client/Brand Rankings.

Asia-Pacific had a light showing in the 2020 rankings. Cheil Hong Kong was the only Asia-Pacific agency to make it to the top 20 global agency ranking, coming in at 18th place with 19 winning entries.

Further down the list, FCB India came in at 29th place, followed by Dentsu Inc (30), DDB Sydney (40), Ogilvy Shanghai (53), Cheil PengTai (57), Dentsu Webchutney (61), Mango Communications (66), TBWA/Hakuhodo (73), Geometry Ogilvy Japan (77), Grey Tokyo (84), Colenso BBDO (89), DDB Group New Zealand (89), Ogilvy Singapore (95) and so on. 

Meanwhile Australian production company Revolver/Will O'Rourke came in at sixth place in the production company ranking.

Asia-Pacific was ranked as the third region overall, behind Europe and the US, but ahead of Latin America and Middle East & Africa. In country rankings, China tied 8th place with Brazil, followed by Japan.

"In a year when global awards like Cannes and others decided to cancel their shows, we were driven to uphold our nonprofit mission to support the creative community and elevate the best work in the world," said Kevin Swanepoel, CEO of The One Club for Creativity. "The industry will use this ranking as the global measure for creative excellence, as decided by a jury of more than 200 industry leaders."

The One Show’s jury went through 19,688 pieces of work that were entered across 71 countries.

See the rankings, including agency, client, in-house shop, network and more, below. 

The One Show Global Top 20 Agency Rankings

  1. David Miami
  2. McCann New York
  3. INGO Stockholm
  4. Publicis Bucharest
  5. Scholz & Friends Berlin
  6. FCB Canada Toronto
  7. FCB Chicago
  8. BBDO New York
  9. Goodby Silverstein & Partners San Francisco
  10. TBWA\Media Arts Lab Los Angeles
  11. BBDO Toronto
  12. Droga5 New York
  13. FCB/SIX Toronto
  14. DAVID Madrid
  15. FCBX Chicago
  16. Arnold Worldwide Boston
  17. Jung von Matt Hamburg
  18. Cheil Hong Kong
  19. BETC Paris
  20. McCann Tel Aviv

The One Show 2020 Global Top 10 Client/Brand Rankings

  1. Burger King
  2. Microsoft
  3. The Female Company
  4. Apple
  5. Google AL/Canadian Down Syndrome
  6. Illinois Council Against Handgun Violence
  7. Regent Park School of Music
  8. Black & Abroad
  9. IKEA
  10. March For Our Lives

The One Show 2020 Global Top 10 Production Company Rankings

  1. Smuggler 
  2. Framestore
  3. Pulse Films
  4. The Mill
  5. Sanctuary
  6. Revolver/Will O’Rourke
  7. UNIT9
  8. Markenfilm
  9. a52
  10. Work Editorial

The One Show 2020 Global Top 10 In-House Agency Rankings

  1. Spotify In-House New York
  2. Chobani New York
  3. The Walt Disney Company Latin America-National Geographic São Paulo
  4. BBC Creative London
  5. R+D Productions Toronto, Vancouver, Montreal
  6. draftLine New York
  7. The New York Times New York
  8. Disney Yellow Shoes Orlando
  9. Google Creative Lab New York
  10. RT Moscow

The One Show 2020 Global Top 10 Network Rankings

  1. Ogilvy 
  2. FCB Global
  3. McCann Worldgroup
  4. BBDO Worldwide
  5. TBWA Worldwide
  6. Commarco
  7. DDB Worldwide
  8. Accenture Interactive
  9. DAS
  10. Dentsu

The One Show 2020 Global Top 10 Holding Company Rankings

  1. Interpublic Group
  2. WPP
  3. Omnicom Group
  4. Publicis Groupe
  5. Accenture
  6. Havas
  7. Dentsu Group
  8. Cheil Worldwide
  9. MDC Partners
  10. Hakuhodo DY Holdings 

The One Show 2020 Highest Ranked Work

  1. "Moldy Whopper" for Burger King by INGO Stockholm with David Miami and Publicis Bucharest
  2. "The Tampon Book: a book against tax discrimination" for The Female Company by Scholz & Friends Berlin
  3. "Project Understood" for Google AI/Canadian Down Syndrome by FCB Canada Toronto
  4. "Changing the Game" for Microsoft by McCann New York
  5. "Parkscapes" for Regent Park School of Music by BBDO Toronto with with Flare BBDO Toronto
  6. "Go Back to Africa" for Black & Abroad by FCB/SIX Toronto
  7. "Stevenage Challenge" for Burger King by David Miami with David Madrid
  8. "Bounce" for Apple by TBWA\Media Arts Lab Los Angeles
  9. "Generation Lockdown" for March For Our Lives by McCann New York
  10. "Lessons in Herstory" for Daughters of the Evolution by Goodby Silverstein & Partners with GS&P Social, both San Francisco

The One Show 2020 Region Rankings

  1. North America
  2. Europe
  3. Asia Pacific
  4. Latin America
  5. Middle East & Africa

The One Show 2020 Global Creative Rankings

  1. Fred Levron, FCB Global 
  2. Pancho Cassis, David 
  3. Sergio Takahata, David Miami
  4. Bjorn Stahl, INGO Stockholm; Ivan Montebello, Publicis Madrid; Jorg Riommi, Publicis Bucharest; Magnus Ivansson, INGO Stockholm; Max Hultberg, INGO Stockholm (tied)
  5. Eight Creatives tied at #9.

The One Show 2020 Top 10 Country Rankings

  1. United States
  2. Canada 
  3. Germany 
  4. Sweden 
  5. Romania 
  6. United Kingdom 
  7. France 
  8. Brazil, China (tied) 
  9. Japan

 

Source:
Campaign US

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