Mariah Cooper

3 Burger King hits and misses from outgoing CMO Fernando Machado
Advertising
Apr 4, 2021
Mariah Cooper

3 Burger King hits and misses from outgoing CMO ...

Machado leaves behind a risk-taking legacy.

How Spotify mastered marketing to artists
Digital
Mar 30, 2021
Mariah Cooper

How Spotify mastered marketing to artists

Spotify for Artists offers a suite of tools to help creators at every stage of their career.

YouTube accounts for almost half of all ad-supported TV streaming in US
Digital
Mar 11, 2021
Mariah Cooper

YouTube accounts for almost half of all ad-supported...

People are choosing to watch YouTube on connected TVs more than any other ad-supported platform.

Fearless Girl shatters glass ceiling beyond the boardroom
Marketing
Mar 9, 2021
Mariah Cooper

Fearless Girl shatters glass ceiling beyond the ...

State Street Global Advisors celebrates International Women’s Day with a revamped art installation for the famous ‘Fearless Girl.’

Disney beefs up ad sales technology
Media
Mar 3, 2021
Mariah Cooper

Disney beefs up ad sales technology

Walt Disney Co. announced a suite of new products and a plan to rapidly automate its ad sales business across linear and digital platforms.

Spotify launches an audience network for music and podcasts
Media
Feb 23, 2021
Mariah Cooper

Spotify launches an audience network for music and ...

The marketplace will allow advertisers to reach listeners across both audio formats for the first time.

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