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LG Electronics awards global media business to PHD
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16 hours ago

LG Electronics awards global media business to PHD

The account spend is estimated at $800 million worldwide.

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Here's why Mcgarrybowen created a new global structure
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3 days ago

Here's why Mcgarrybowen created a new global structure

The shop previously had US leaders to whom the office presidents in the states would report.

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SC Johnson global CMO Ann Mukherjee to become CEO of Pernod Ricard North America
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Nov 8, 2019

SC Johnson global CMO Ann Mukherjee to become CEO ...

The female marketing leader joined the household cleaning supply manufacturer in 2015.

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Deloitte Digital's Heat creates diversity ad score test
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Nov 7, 2019

Deloitte Digital's Heat creates diversity ad score test

The goal: Prove the business impact of inclusive advertising.

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72andSunny Amsterdam wins Audi global creative pitch
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Nov 5, 2019

72andSunny Amsterdam wins Audi global creative pitch

The agency will launch the brand's campaign in early 2020.

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VaynerMedia hires industry vet Wanda Pogue for global strategy
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Nov 4, 2019

VaynerMedia hires industry vet Wanda Pogue for ...

She will lead strategy across the agency's New York, Los Angeles, London and Singapore offices.

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