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Nov 21, 2024

Women to Watch 2024: Ava Lee, Society

Empathetic, strategic, and results-driven are just some of the qualities that define Lee, who is committed to driving growth, fostering inclusivity, and shaping the future of the ad industry beyond Society.

Jun 12, 2024

Philips plays spot the difference with lookalike celebs

The tongue-in-cheek campaign brushes with fame, Hong Kong celebrities and a dash of dental drama.

Feb 22, 2024

Creative Minds: Charlene Chua on architecture, advertising, and the poetic presence of Anthony Bourdain

From once being suspended at school to traveling the world for inspiration, Charlene Chua's "fairytale start" as a creative has turned into a lifelong pursuit for growth, underscored by fantasy and passion.

Feb 9, 2024

Why Hong Kong's AIA Carnival is becoming a sponsorship powerhouse

After a four-year hiatus, the AIA Carnival has returned to Hong Kong's harbourfront with no shortage of visitors and interest. Campaign explores how sponsors have proved critical to the event's continued success.

Nov 18, 2020

40 Under 40 2020: Nixon Cheung, Hong Kong Tramways

At 29, Nixon Cheung took over marketing for a 116-year-old tram line—and turned it into a dynamic brand.

Oct 25, 2019

This Cathay Pacific video is really, really similar to a 2017 Droga5 film for Christie's

Hong Kong adland is talking about the striking similarity. What do you think?

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