Rahul Sachitanand
Mar 30, 2021

UM hires Dentsu's Lawrence Wan as first China CEO

Mediabrands agency said appointment of first dedicated China CEO is reflective of its growth in the market.

UM hires Dentsu's Lawrence Wan as first China CEO

Mediabrands' UM has appointed Lawrence Wan as its first China CEO.

Wan will join the agency in April from Dentsu International China, where he is managing director of Team Intel and head of integrated solutions and growth.

His prior roles included managing director of Amnet China and managing director of iProspect China, as well as senior leadership roles at GroupM and Omnicom Media Group.

In his new role, Wan will lead the team to drive digital transformation and growth, and provide clients with offerings across data, strategy and analytics, performance and planning.

Wan will lead the market alongside existing China managing director Dominic Ng.

He will report to Chris Chen, CEO of Mediabrands China, and Kasper Aakerlund, regional president, UM APAC. 

UM said the new CEO appointment is reflective of its growth in the market.

Chen commented: "As a digital transformation pioneer with a growth mindset, I believe Lawrence is a great fit with UM’s Futureproof philosophy and he is the 'future' talent we are looking for to lead the UM China business to new heights."

Aakerlund added: "Lawrence has the qualities that matter to our clients—entrepreneurial spirit, focus on growth and passion for driving digital transformation."

 

Related Articles

Just Published

6 hours ago

Cannes Lions Creative Strategy jury president eyes ...

CANNES LIONS JURY PRESIDENT Q&A: Campaign speaks with Publicis Groupe's SEA CEO Amrita Randhawa to understand what brands and agencies should be aware of in their entries.

6 hours ago

Women to Watch Greater China 2023: Shuang Xu, BCW

From delivering growth to winning awards to transforming the business and creating new tools and capabilities while nurturing teams, Xu has basically done it all, leading by example.

7 hours ago

The grades are in: Agency Report Cards debut Monday

We assessed 30 APAC agency networks—in great detail. The in-depth report cards on their 2022 performance in growth, innovation, creativity and effectiveness, DEI and sustainability, and overall management quality, will be revealed on Monday.

7 hours ago

TikTok isn’t a saint, but it shouldn’t be seen as ...

Campaign's tech and media editor shares his thoughts on TikTok's CEO Shou Zi Chew's more than five-hour-long testimony in front of the US Congress.