mediabrands
UM China CEO and Mediabrands China COO exit
Two C-suite executives Lawrence Wan and Jacky Tang step down from leadership positions citing personal reasons.
Mediahub joins Mediabrands with an eye toward global expansion
EXCLUSIVE: The media agency joins the IPG-owned media holding company after spinning out of MullenLowe in 2019.
IPG Mediabrands to offer clients net-zero media buying
Partnering with emissions data standard company Scope3, Mediabrands agencies will help clients measure, compensate and reduce emissions from the digital advertising supply chain.
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Chinese social platforms are more child-safe than their Western counterparts: report
The Media Responsibility study from IPG Mediabrands also says user accountability on Chinese platforms is higher, as the platforms collectively develop more uniform content policies driven both by regulation and user preference.
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Reprise strengthens APAC leadership with three newly created roles
Parul Gautam will be based in Mumbai, Caitlin Draper-Wheeler in Singapore and Sid Mehta in Melbourne. All three regional positions will report to Pippa Berlocher, president of Reprise APAC.
Bizarre rabbit creates life-altering inventions in RC Cola campaign
A rabbit and its human friend create pivotal inventions for the brand’s new global platform.
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