CREATIVE AGENCY PERFORMANCE LEAGUE
| RANK THIS MONTH | RANK LAST MONTH | AGENCY | RECENT WINS | ESTIMATED YTD WIN REVENUE (USD$m) | RECENT LOSSES | ESTIMATED OVERALL YTD REVENUE (USD$m) | NO. OF WINS |
| 1 | 1 | Ogilvy | Kimberly-Clark APAC, Dairy Farm Regional, Wyeth Singapore Project | 81.3 | L.P.N Development Thailand | 79.3 | 228 |
| 2 | 2 | DDB | Dairy Farm Asia Pacific, Gardens by the Bay Singapore, BMW Singapore | 55.9 | 55.7 | 153 | |
| 3↑ | 4 | Publicis | Beiersdorf Nivea Global, Bacardi China, Lladro China Project | 49.0 | DS China | 47.8 | 180 |
| 4↓ | 3 | Wunderman Thompson |
Oppo India Project,Chowringhee Residency India, Tata - Metaliks India Project |
49.7 | Bayer OTC brands Global | 46.2 | 154 |
| 5 | 5 | Digitas | Cargill China Project, Marriot China Project, Bridgestone China Project | 33.2 | 33.2 | 82 | |
| 6 | 6 | Dentsu | CitiPower, Powercor Australia, Charles Sturt University Australia, Patties Australia | 34.3 | Harman Kardon India | 31.0 | 275 |
| 7 | 7 | Leo Burnett | YF Life Insurance Hong Kong Project, WeBank China Project, Tinder India | 30.7 | BMW Singapore | 30.0 | 142 |
| 8 | 8 | BBDO | Gumtree Australia, Grab Philippines, Halza Singapore, Bumble India, Tennis Australia, Mercedes Benz China | 26.3 | Fonterra Brands Australia | 24.8 | 42 |
| 9 | 9 | Saatchi & Saatchi | Entertainment Network India Project, Milklane Dairy India, High Performance Sport NZ Project | 18.7 | Mondelez India | 18.6 | 65 |
| 10 | 10 | McCann Worldgroup | Coke Digital China Project, SC Capital Thailand Project, Google - Leads Generation Hong Kong Project | 21.2 | Amway - Nutrilite China | 16.3 | 180 |
MEDIA AGENCY PERFORMANCE LEAGUE
| RANK THIS MONTH | RANK LAST MONTH | AGENCY | RECENT WINS | ESTIMATED YTD WIN REVENUE (USD$m) | RECENT LOSSES | ESTIMATED OVERALL YTD REVENUE (USD$m) | NO. OF WINS |
| 1 | 1 | Mindshare | Royal Caribbean Cruises China, Volvo China Project, FoodPanda Taiwan Project | 76.4 | Kellogg's Australia | 73.4 | 230 |
| 2↑ | 4 | MediaCom | Hotels.com Japan, Home Aegis China, Chloe Search China | 39.6 | Skechers India | 36.7 | 101 |
| 3 | 3 | OMD | Australian Turf Club Australia, Nestle brands Hong Kong, Agoda Taiwan Project | 42.9 | Danone Waters China | 35.8 | 86 |
| 4↓ | 2 | Wavemaker | AXA Global, L'Oreal Philippines, China Mobile, IG Markets Australia, Chubb Insurance Thailand | 59.6 | Danone Early Life Nutrition China | 35.2 | 92 |
| 5 | 5 | Universal McCann | Optus Australia, Amway Japan, David Jones Australia | 30.6 | PPG Industries Inc. Australia | 28.9 | 57 |
| 6↑ | 7 | Spark Foundry | Danone Early Life Nutrition China, Danone Waters China, WOTIF Australia | 23.7 | CMC Markets Australia | 23.7 | 19 |
| 7↓ | 6 | denstu X | Oplus Mobitech India, Honda Cars, Oppo Mobiles India | 23.9 | Enesis Group - Soffell Thailand | 21.8 | 188 |
| 8↑ | 11 | Zenith | WeWork India, H&M Australia, Alt Balaji India, The Lux Group Australia Project | 21.6 | M1 Singapore | 19.6 | 28 |
| 9 | 9 | Charm Group | Volkswagen Group China, Chang Ba China | 12.5 | 12.5 | 3 | |
| 10↓ | 8 | Havas Media | TripAdvisor Australia, Pizza Hut Indonesia, Moen China | 17.7 | AXA Global | 8.4 | 59 |
TOP 10 APAC CREATIVE WINS
| AGENCY | ACCOUNT | AREA |
| Ogilvy | Kimberly-Clark(Huggies, Pullups, Goodnites) | Asia Pacific |
| Publicis | Beiersdorf Nivea | Global |
| Ogilvy | Dairy Farm | Hong Kong -Regional |
| MullenLowe Group | Bayer OTC brands | Global |
| WPP | Beiersdorf Nivea | Global |
| M&C Saatchi | GVIDO Global | Japan |
| Cummins & Partners | Heritage Bank | Australia |
| M&C Saatchi | SARABiO | Japan |
| M&C Saatchi | Ten Ten Project | Japan |
| M&C Saatchi | Sony Project | Japan |
TOP 10 APAC MEDIA WINS
| AGENCY | ACCOUNT | AREA |
| Zenith | The Walt Disney Company | APAC |
| Spark Foundry | Danone Early Life Nutrition | China |
| Spark Foundry | Danone Waters | China |
| Wavemaker | AXA | Global |
| Starcom | Align Technology | APAC |
| OMD | Nestle brands | Hong Kong |
| Wavemaker | L'Oreal | Philippines |
| OMD | Nestle | Hong Kong |
| Mindshare | Volvo Project | China |
| Mediahub | Budget Rental | Australia |
Methodology: The New Business League has been compiled with the assistance of R3. Data from a number of multi-national agencies is collected and collated on a monthly basis and the collated data is balanced against client estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate by R3. Please note that R3 does not audit the data provided by the agencies or the published results. All comments and queries should be sent to [email protected].
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