r3
Campaign CMO Outlook: Is the metaverse a fad or here to stay?
In this second part of the 2022 CMO Outlook report, Campaign uncovers how chief marketing officers view a new form of digital advertising; metaverse-based marketing. Meanwhile, marketers also reveal their latest thoughts on talent and on agency partnerships.
.jpeg&h=268&w=401&q=100&v=20170226&c=1)
APAC New Business League: September 2022 report
Dentsu, Wunderman Thompson, OMD and Dentsu X are among the agencies shifting positions in R3's latest tally of APAC new business. Plus, see the top 10 APAC wins.
Half of chief marketers say unproven ROI is biggest obstacle to metaverse
The Campaign survey showed senior marketers are split when it comes to investing in the space.
.jpeg&h=268&w=401&q=100&v=20170226&c=1)
APAC New Business League: August 2022 report
Wavemaker, Havas, and Publicis Media are among agencies that make strides in R3's latest tally of APAC new business.
APAC New Business League: July 2022 report
Saatchi & Saatchi, BBDO, Starcom, and Performics are among agencies that make strides in R3's latest tally of APAC new business.
.jpeg&h=268&w=401&q=100&v=20170226&c=1)
APAC New Business League: June 2022 report
Dentsu, Dentsu X, iProspect and Initiative move multiple spots higher in R3's latest tally of APAC new business. Plus, see the top 10 APAC wins.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpeg&h=334&w=500&q=100&v=20170226&c=1)
.jpeg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
