Leo Burnett, VMLY&R, Dentsu, Thinkerbell, Carat, Havas Media, Spark Foundry and Dentsu X are among the agencies shifting multiple positions in R3's latest tally of APAC new business. Plus, see the top 10 APAC wins.
DDB and OMD break into the top 5 rankings for creative and media in R3's February new-business update. Plus February's top 10 creative and media wins.
The dollar totals and rankings start over in R3's first new-business report for 2021, resulting in appearances for some agencies that don't normally rank in the top 10.
SPIKES ASIA X CAMPAIGN: CMOs and marketing consultants say the pandemic has brought much needed agility, experimentation and digital thinking to the creative process.
CAMPAIGN MEMBER EXCLUSIVE: Expect a surge of pitching in Asia-Pacific, says R3, with more integrated pitches in EMEA and more indies at the table in the US.
Creative new business fell 12.6% globally in 2020, according to R3's year-end wrapup, with an overall increase in media business partially offsetting the decline. See which agencies and holding groups won the most.
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