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2 days ago

Lazada encourages shoppers to add community donations to their Singles Day carts

Initiative with McCann Worldgroup and Community Chest will continue through all the season's shopping festivals.

Today, as the world marvels at the overheated orgy of consumerism that is Singles Day, McCann Worldgroup Singapore, Singapore's Community Chest and Lazada are trying to get people to pause and think about those in need in their communities.

Lazada has set aside real estate on its e-commerce site for a fundraising campaign that will invite shoppers not only today but also on Black Friday, Cyber Monday, 12.12 and Christmas to add a donation...

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