mccann
L'Oreal and Neiwai team up to encourage comfort in one's skin
The co-branded work by McCann Shanghai for lipstick and lingerie came from the insight that traditional beauty norms still weigh on many Chinese women.
Creative Minds: Shunsuke Kakinami on being one with the ocean
The ECD at McCann Health Japan gushes about his passion for surfing and the ocean as a metaphor for handling the unpredictable motions of life.
McCann nurses back to health in decent year
AGENCY REPORT CARD: An ascent in new business is a sweet prize for the agency which doubled down on its healthcare and MRM practices.
This purpose campaign puts stickers on phallic graffiti
A stunt in Chile stimulated interest in testicle self-exams—without erecting a single billboard.
Alex Lopez on redefining McCann Worldgroup's client work
The longtime Nike executime, now global chief creative officer and president at McCann Worldgroup, speaks about his first 100 days on the job.
Agency Report Card 2021: McCann Worldgroup
Through a string of new business wins and a pulse on its healthcare practice, the IPG powerhouse is on the road to recovery.
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