Staff Reporters
Jul 5, 2021

Half of APAC CMOs foresee media agency reviews this year

CAMPAIGN MEMBERS' EXCLUSIVE: R3-Campaign CMO Outlook also forecasts waning influence of tech platforms and third party data in APAC.

In a year of significant churn in the marcomms industry, the Campaign and R3 CMO Outlook APAC H1 2021 has forecast significant shifts in the market in APAC. Most significantly, the report forecasts

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