Nicola Merrifield
Oct 22, 2022

Campaign CMO Outlook: Digital retail media picks up

Retail media is set to be worth $101bn in 2022. Campaign has spoken to CMOs worldwide about their plans to take advantage of this opportunity.

Excellent choice! This is exclusive Campaign content.

Sign in or join our top subscription tier, The Knowledge, today.

The Knowledge

Why Subscribe?

  • Monthly global and APAC research reports on M&A, new business and client spending
  • Quarterly global forecasting reports
  • Trend analysis reports with APAC agency report cards
  • Unlimited access to all Campaign Asia-Pacific content and its archive of 70,000+ articles,. No monthly limits!
  • Full account membership support
  • Event discounts

or call +852 2122 5222
or email [email protected]

Related Articles

Just Published

19 minutes ago

India leading the world in terms of how people and ...

The Meta CEO announced a slew of new features that will help users facilitate interactions with businesses within a WhatsApp chat, at the company's annual 'Conversations' conference held in Mumbai

49 minutes ago

IPG Mediabrands merges Kinesso, Reprise and Matterkind

Merger forms part of network’s transition to a simplified model under one P&L as clients demand greater speed and flexibility.

1 hour ago

The CMO's MO: Damyant Khanoria on 'risk-taking' and ...

Oppo India's chief marketing officer gets candid on speaking five languages, his three focus areas for Oppo, and following the brand's mantra of 'doing the right things and doing things right'.

1 hour ago

Wunderman Thompson develops tech to analyse ...

Creative testing solution studies micro expressions to determine which elements of a video ad users pay the most attention to.