Advertising Marketing Media Analysis The Knowledge
Jyoti Rambhai Alison Weissbrot Shawn Lim
Dec 16, 2022

Global forecast: The impact of the energy crisis on adland

Q4 2022: As energy prices skyrocket and half the world enters a third winter with Covid, Campaign explores how brands are investing in and adopting new advertising strategies in the face of an impending recession.

(Shutterstock)

Spiralling energy prices, rising global inflation and supply-chain bottlenecks are focusing minds on the energy sector like never before. The extortionate fuel prices – going from approximately (GBP)

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