Ranjani Raghupathi
Apr 1, 2016

Engagement Meter: The week's top brand posts on Facebook, Twitter and Instagram

Curated by Unmetric, the weekly Engagement Meter shows the region's top-performing brand posts on Facebook, Twitter and Instagram. See how brands including Asus, Chivas, Milo, Starbucks, Prudential and Thai Airways made an impression.

Engagement Meter: The week's top brand posts on Facebook, Twitter and Instagram

Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to uncover the top performing campaigns, content and videos in the APAC region. Unmetric's Engagement Score rates each piece of content from 0 to 1000 depending on the amount of user interactions, which allows easy comparison of content regardless of the number of fans or followers a brand has. For the weekly Engagement Meter feature, Unmetric curates the list to pick the most creative, innovative or unusual initiatives. Here is a roundup of a few of the best in the period of 21 through 27 March.

Facebook

1. ASUS Malaysia
Engagement Score – 1,000

ZenPad with Intel Inside - Luxury on your terms. Get one at ASUS Store!

Posted by ASUS Malaysia on Monday, 21 March 2016

 

2. Cadbury Dairy Milk
Indonesia Engagement Score – 1,000

Nemuin cokelat Cadbury yang keselip di tas itu... bikin hati jadi makin joy! #FreeTheJoy

Posted by Cadbury Dairy Milk on Wednesday, 23 March 2016

 

3. Novita Singapore
Engagement Score – 1,000

Our benevolent leader and founding father of the nation, we thank Mr Lee for his contributions and all he has done for...

Posted by Novita SG on Tuesday, 22 March 2016

 

4. Prestige India
Engagement Score – 1,000

#PrestigeContest - #CelebratingHoli with Prestige: Click on the GIF below, capture the picture with color on all three...

Posted by Prestige on Monday, 21 March 2016

 

5. Prudential Malaysia
Engagement Score – 1,000

Who wouldn't want to make a little extra cash these days?Here's one way you can grow those extra ringgits.Set aside...

Posted by Prudential Malaysia on Thursday, 24 March 2016

 

Twitter

6. Chivas India
Engagement Score – 1,000

 

7. Mango Frooti India
Engagement Score – 1,000

 

8. Viacom18 India
Engagement Score – 1,000

 

9. Thai Airways
Engagement Score – 911

 

10. Malaysia Airports
Engagement Score – 896

 

Instagram

11. Reliance Trends India
Engagement Score – 995

 

12. Freshmen's Valley India
Engagement Score – 989

 

13. Milo Philippines
Engagement Score – 895

 

14. Net Indonesia
Engagement Score – 791

 

Yeay! Ini dia trio bintang tamu di #ITSNET2TAHUN

A photo posted by NET. (@netmediatama) on

 

15. Starbucks Hong Kong
Engagement Score – 639

 

Ranjani Raghupathi is marketing executive at Unmetric. You can follow her on Twitter @ranjanithinks.
 

 

Source:
Campaign Asia

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