Ad Nut
Sep 29, 2020

Smile-fight: Colgate Thailand promotes grin power

A 63-year-old longboarder is one of three inspiring people featured in Ogilvy Thailand and Red Fuse's 'Yimsu' campaign—based on a local turn of phrase combining 'smile' and 'fight'.

A 63-year-old longboarder is one of three inspiring people featured in Ogilvy Thailand and Red Fuse's 'Yimsu' campaign—based on a local turn of phrase combining 'smile' and 'fight'.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Related Articles

Just Published

4 hours ago

Telstra, Bear Meets Eagle On Fire and +61 land ...

The brand took home five Film Craft awards in total.

4 hours ago

Campaign's Agency of the Year 2025 opens for entries

Now in its 32nd year, AOY has added two new AI-related categories as it recognises exceptional leadership, agencies, brands, and work across local, regional, and global markets.

4 hours ago

Cannes Lions 2025: See all of the Grand Prix ...

Bookmark this page to watch all of the standout Grand Prix winners from the 72nd Cannes Lions Festival.

5 hours ago

Reddit launches two AI advertising tools to usher ...

Unveiled at Cannes Lions 2025, Reddit’s AI-powered tools are designed to help brands tap into the power of community conversations and real-time insights.