Ad Nut
Nov 7, 2018

'Fly Better' says Emirates—and do stop gawping at the air hostesses

The Dubai-based airline celebrates 33 years in the skies with a new campaign showing off what it calls "a bold new brand promise".

The Dubai-based airline celebrates 33 years in the skies with a new campaign showing off what it calls

Emirates has released a new campaign with the tagline 'Fly Better' and an ad spot directed by Australia's Michael Gracey, director of The Greatest Showman

It features a passenger settling into his seat and being greeted by a personalised video message from an Emirates air hostess, who then launches into a slick dance routine complete with costume changes and role switches as a Bollywood dancer, a samurai swordswoman, a football player and a...

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