ZenithOptimedia Korea will be led by Jessica Lee who joins from Cheil where she was responsible for the global media duties for Korea’s largest global advertiser Samsung.
Previously ZenithOptimedia partnered with Publicis Welcomm in Korea.
The new office will be providing leading local and global multinational clients in Korea with communications planning, digital strategy and implementation, SEM and media buying services.
Having a strong presence in Korea, the fourth largest market for...
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