Staff Reporters
Aug 22, 2022

Tuomas Peltoniemi joins Accenture Song in Southeast Asia client role

He stepped down as RGA's Asia-Pacific MD in June.

Tuomas Peltoniemi joins Accenture Song in Southeast Asia client role

RGA's former APAC chief, Tuomas Peltoniemi, has joined Accenture Song to serve as its new Southeast Asia Go-to-market and Client Services lead. 

According to an Accenture spokesperson, Peltoniemi will be responsible for shaping Accenture Song's growth strategy in Southeast Asia, "helping clients define their innovative and transformation initiatives and embrace new growth frontiers to deliver long-term business value and outcomes."

Peltoniemi left RGA in June, culminating in a series of management changes. He had joined RGA as managing director in November 2018 from TBWA, where he has served as president of Digital Arts Network Asia. 

Announced on a LinkedIn post, Peltoniemi said he was excited to be taking on a new challenge with Southeast Asia MD Thomas Mouritzen, and referenced the many acquisitions Accenture has made in the past decade to grow their business.

More recently, Accenture Song has been growing its creative capabilities across Southeast Asia. In June 2021 Accenture brought Malaysian full-service agency Entropia into the fold and just earlier this month it acquired Romp, an Indonesian creative agency. 

Source:
Campaign Asia

Related Articles

Just Published

6 hours ago

Women to Watch 2023: Melanie Spencer, Thompson Spencer

When she’s not leading the growth mission for New Zealand’s largest independent, locally-owned agency network, Spencer can be found either on a surfboard or a set of skis.

14 hours ago

Grey assembles global leadership team for Coca-Cola ...

The five-person team will span disciplines from creative to CX and tap into global talent for parent WPP’s largest client.

15 hours ago

Spotify Wrapped 2023 celebrates real moments with ...

Spotify’s annual year-end recap campaign expands on personalised listening habits and drops easter eggs around the world.

15 hours ago

Why class is culture and we should celebrate both

By embracing all classes, adland has the chance to become hugely enriched, says Havas London's chief creative officer, Vicki Maguire.