Byravee Iyer
May 28, 2015

Tuomas Peltoniemi named president of TBWA Digital Arts Network Asia

ASIA-PACIFIC - Tuomas Peltoniemi, head of TBWA’s Digital Arts Network (DAN) Singapore has been promoted to spearhead digital and innovation across Asia.

Tuomas Peltoniemi
Tuomas Peltoniemi

Based in Singapore, Peltoniemi will report to Philip Brett, TBWA’s president, Asia, and work closely with Luke Eid, global president of DAN.

The move comes a couple of months after the agency announced a series of management changes including Brett’s own promotion to Asia president and Joanne Lao's move from Hong Kong to Shanghai as Greater China CEO. DAN Singapore will be led by former business director Eero Aalto.

“Tuomas has been the driving force behind some of our most innovative business models for our clients, such as the MasterCard Digital and Social Business Engine,” said Luke Eid, global president for DAN. “In his new role, Tuomas will ensure we continue to lead our clients across Asia through the ever-increasingly complex digital landscape we operate in today.”

 

Source:
Campaign Asia

Related Articles

Just Published

1 day ago

Asia-Pacific Power List 2024: Robin Liu, Miniso

Through strategic co-branding and localisation, Liu is steering Miniso towards global super-brand status with innovative marketing strategies and leveraging relevant IP.

1 day ago

Creative Minds: Koji Kanzaki on turning childhood ...

From aspiring comedian to comic fan and now creative director, Dentsu China’s ECD Koji Kanzaki loves uncovering beauty in the mundane, dreams of dining with Banksy, and keeps his inner child alive.

1 day ago

Wieden+Kennedy retreats from India, shuttering its ...

The agency's leadership in India including Ayesha Ghosh, Santosh Padhi and Shreekant Srinivasan have resigned.

1 day ago

Exit player zero: A creative director’s brush with ...

When a dream role at a gaming startup pulled in Robert Gaxiola, the veteran creative director and Playbook XP managing partner, quickly realised the cost to play was far too steep. Now, he’s urging fellow creatives to be wary of the same traps.