David Blecken
Apr 8, 2011

Thai tsunami victims send message of support to Japan

TOKYO – The Dear Japan Project, a volunteer group comprising Japanese and Thai nationals, has created a short film featuring messages of hope for Japan from Thai tsunami victims.

'Dear Japan' is a message of hope from Thai tsunami survivors to Japan
'Dear Japan' is a message of hope from Thai tsunami survivors to Japan

The film, entitled ‘Dear Japan,’, was developed by Hakuhodo Kettle, Aoi Advertising Promotion and aoiasia. It aims to provide moral support to those affected by the recent events in Japan by drawing on the experiences of everyday people in Thailand affected by the 2004 tsunami and showing how they were able to rebuild their lives.

The interviews were conducted in Thai but are screened with Japanese and English subtitles. Ai Yamamoto, a producer at Aoi who worked on the film, said the decision to make the film was prompted by numerous messages of support and encouragement received from the Thai people following the disaster.

The producers are currently in talks with various TV stations and online platforms as to the possibility of broadcasting the film. In particular, it is hoped that the film will be screened in the two worst affected prefectures.

Credits

Client: Dear Japan Project
Agency: Hakuhodo Kettle
Exective creative officer: Kentaro Kimura
Creative director: Kentaro Kimura
Copy Writer: Kazuaki Hashida
Art director: Kazuaki Hashida
Production company: Aoi Advertising Promotion/aoiasia
Production company address:1-6-1, Osaki, Shinagawa-ku, Tokyo 141-8580
Producer: Hiroo Uwabo, Ippei Ishibashi, Ai Yamamoto
Director: Roj Jayaphorn
Assistant director: Jaroondet Voravarn
Coordinator: Kensaku Kawasaki, Kung Pechpong
Music: Hitottobi Shudan/Ai to Hana
Cameraman: Roj Jayaphorn, Kentaro Kimura
Editor: Roj Jayaphorn
Editing company: Rofilms

Source:
Campaign Asia

Related Articles

Just Published

6 hours ago

APAC is a market of inspiration: OMD's George Manas

In a conversation with Campaign, OMD's worldwide CEO George Manas and APAC CEO Charlotte Lee discuss everything from managing agency operations to cookie deprecation to Gen AI, diversity and more.

7 hours ago

Google delays cookie deprecation again: APAC adtech ...

Google will now phase out cookies entirely in 2025 after being told the concerns around Privacy Sandbox still need to be addressed.

9 hours ago

Cheuk Chiang assumes CEO role at Bastion's ANZ ...

Chiang moves from his position as APAC CEO of Dentsu Creative.

16 hours ago

Having the balls to check: How a pregnancy test ...

An Ogilvy-backed campaign’s 40-second ad features a pair of gonads — Tano and Nato — who take a pregnancy test and find out they are negative for testicular cancer.