Burke will be responsible for the agency's growth and client service, reporting to Starcom Adelaide managing director Anne Rodgers.
He will also work closely with Helen Hammond, the agency's client business manager since June last year.
Burke joins from independent strategic media consultancy Ergo where he worked with clients including Rare Creative Thinking, Trilogy Advertising & Marketing, Vinten Browning Advertising and The Rubis Group as director for the past nine years. During his time at Ergo, he was also responsible for the strategic planning of The Department of Health's award-winning Injury Prevention 'Stay on your feet WA' campaign.
Speaking of the appointment, Rodgers said, "We are thrilled to have secured one of the industry's best strategic talents and his appointment in this new role demonstrates our commitment to the Perth market."
"James's depth of experience and reputation in Perth will bring fantastic benefits to our clients, including our national clients Metcash, Network Ten and Subway. We are confident that James will also successfully grow the agency in this important market," she added.