Staff Reporters
Sep 23, 2016

Spikes Asia: Final shortlists and network tally

Here are the final shortlists from Spikes Asia. The winners will be announced tonight.

Image from Twitter user @rish_gopal.
Image from Twitter user @rish_gopal.

SPIKES ASIA - With the release of the shortlists for Creative Effectiveness and Integrated (see below), the stage is set for the 2016 Spikes Asia Awards this evening in Singapore.

Review all the shortlists here, and stay tuned to Campaign Asia-Pacific; in addition to ongoing coverage of Spikes conference content, we will be live-tweeting the awards @CampaignAsia and publishing a full list of the winners as soon as the ceremony concludes.  

Ogilvydo has provided breakdowns of the shortlisted entries by network and by network and category (see below), which show BBDO in the lead with 124, with Ogilvy (81), Dentsu (79), Leo Burnett (77), TBWA (63), JWT (62), Y&R (56), McCann (28), Grey (25), and MullenLowe (20) rounding out the top 10.

More Spikes Asia 2016 coverage

Creative Effectiveness:

Title Client Product Entrant Company Country
SHRED BANK OF NEW ZEALAND HOME LOAN COLENSO BBDO Auckland NEW ZEALAND
BREAST CREAM NEW ZEALAND BREAST CANCER FOUNDATION BREAST CANCER AWARENESS COLENSO BBDO Auckland NEW ZEALAND
IT'S MORE FUN IN THE PHILIPPINES THE PHILIPPINE DEPARTMENT OF TOURISM THE PHILIPPINES BBDO GUERRERO Makati City THE PHILIPPINES
SHARE THE LOAD PROCTER & GAMBLE INDIA ARIEL MATIC BBDO INDIA Mumbai INDIA
IMPOSSIBLE ORCHESTRA DEPARTMENT OF FAHCSIA CARE AWARE McCANN MELBOURNE  AUSTRALIA
MISTAKES NZ TRANSPORT AGENCY ROAD SAFETY CLEMENGER BBDO WELLINGTON  NEW ZEALAND
#MYFAMILYCAN SPC ARDMONA SPC PACKAGED FRUITS AND VEGETABLES LEO BURNETT MELBOURNE  AUSTRALIA
HOUSE OF LITTLE MOMENTS UNI PRESIDENT UNI NOODLE ADK TAIWAN Taipei CHINESE TAIPEI

Integrated:

Title Client Product Entrant Company Country
THE REFUGEE COLLECTION REFUGEES INTERNATIONAL JAPAN NPO OGILVY & MATHER JAPAN Tokyo JAPAN
LIFE IS ELECTRIC PANASONIC PANASONIC DENTSU INC. Tokyo JAPAN
BREWTROLEUM DB BREWERIES DB EXPORT COLENSO BBDO Auckland NEW ZEALAND
MCWHOPPER BURGER KING FAST FOOD RESTAURANT Y&R NZ Auckland NEW ZEALAND
#NOTCOMINGSOON LOUIS XIII COGNAC / SPIRIT FRED & FARID SHANGHAI  CHINA
HUNGERITHM MARS CHOCOLATE AUSTRALIA SNICKERS CLEMENGER BBDO MELBOURNE  AUSTRALIA
THE BOYS PACIFIC BRANDS UNDERWEAR GROUP AUSTRALIA BONDS CLEMENGER BBDO MELBOURNE  AUSTRALIA
DADS
#SHARETHELOAD (INTEGRATED)
PROCTER & GAMBLE INDIA ARIEL MATIC BBDO INDIA Mumbai INDIA
BEAUTY TIPS BY RESHMA MAKE LOVE NOT SCARS ACID ATTACK OGILVY & MATHER MUMBAI  INDIA
PRESERVED MEMORIES SPC ARDMONA SPC PACKAGED FRUITS AND VEGETABLES LEO BURNETT MELBOURNE  AUSTRALIA
MAKE DINNERTIME MATTER MASTERFOODS FOOD CLEMENGER BBDO SYDNEY  AUSTRALIA
CAPTAIN RISKY BUDGET DIRECT INSURANCE 303 MULLENLOWE Sydney AUSTRALIA
HOUSE OF LITTLE MOMENTS SEASON I & II UNI PRESIDENT UNI NOODLE ADK TAIWAN Taipei CHINESE TAIPEI
LOVER BOY OR LAVALAVA BOYS? THE GREAT NZ AUDIENCE HEIST. MAORI TELEVISION GAME OF BROS MEDIACOM NEW ZEALAND Auckland NEW ZEALAND

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