RFI Asia, the digital arm of Ruder Finn, announced promotions including a regional role as well as two positions within its Hong Kong-based operation.
Joshua Wang is promoted from his previous role as an senior analyst to head of insights and analytics, a regional position. He currently leads RFI Beacon, a full-service insights and analytics suite from Ruder Finn. Meanwhile, Maxmillian Wang and Vincent Mak are promoted to group director and head of client service, respectively. Both roles are based in Hong Kong. Wang was formerly an account director while Mak's previous role was associate account director.
RFI Asia was formed when Ruder Finn Asia acquired digital marketing and analytics consultancy Daylight Partnership last year. The entity is known as RFI Asia across the region, although RFI Daylight is the branding retained for the acquired entity that is only used in Hong Kong. David Ko, founder of Daylight Partnership and current head of RFI Asia said 'Daylight' would be dropped from the branding eventually.
"RFI Asia has had a very successful year so far, with new retainer clients such as HSBC and Nike, and the broadening of our remit for existing clients such as Prudential," he told Campaign Asia-Pacific. "All of that is due to the incredibly talented leaders that we have in the team. Their promotions reflect the industry-leading, strategic work that they do."