Cheung, currently group MD of Ogilvy PR China, will take on the role of president of Ogilvy & Mather Group Shanghai, replacing Chris Reitermann, who will serve as president of Ogilvy & Mather Advertising Asia-Pacific from next year.
Chen, the current MD of OgilvyOne Beijing, will replace Reitermann in his second role as president of OgilvyOne China.
Chen has been with OgilvyOne since 2000. Last year, OgilvyOne Beijing was recognised as Digital Agency of the Year at Campaign’s 2010 Digital Media Awards.
Wu has been named MD of Global Brand Management (GBM) Clients, replacing Anthony Wong, who has taken on the role of regional president of Ogilvy GBM. Wu will retain her current role of chief digital officer of Ogilvy & Mather China.
In addition to their expanded responsibilities Cheung, Chen and Wu will become new members of Ogilvy China’s Executive Committee.
Earlier this month, Ogilvy unveiled a number of top-level changes in Asia-Pacific, including two new positions on its executive council for the region.