Staff Reporters
Jan 9, 2020

IPG Mediabrands hires CEO for HK and Taiwan

Ben Kwan joins in April from GroupM Switzerland and will be based in Taipei.

Ben Kwan
Ben Kwan

IPG Mediabrands has hired Ben Kwan as CEO for Hong Kong and Taiwan. He joins from GroupM, where he was MD and board member in Zürich, Switzerland.

The company said Kwan has the demonstrated experience to lead across two high-potential markets. The Hong Kong office last had a CEO in mid-2018, when Kasper Aakerlund was promoted to lead UM for the region from Singapore. The executive team that has led the company since then will remain in place, reporting to Kwan. In Taiwan, MD Maggie Tang left the company last year.

Kwan has experience in the US, China and Europe. Leigh Terry, CEO of IPG Mediabrands APAC called him an "entrepreneurial leader" with demonstrated ability to "harness the collective potential of a team to transform a business model and organisation.”

"His hands on experience in building world-class capabilities across China and internationally blend a deep technology know-how with a business-savvy growth mindset," Terry added. "It’s for this reason we have appointed Ben to lead both the Hong Kong and Taiwan markets.”

Kwan will be based in Taipei, and will report to Terry, effective April 6.

Related Articles

Just Published

11 hours ago

Facebook extends 'more together' thought with ...

Watch the film conceptualised by Taproot Dentsu here.

11 hours ago

Ogilvy names Liz Taylor as global chief creative ...

Taylor becomes first woman to hold Ogilvy's top creative position.

12 hours ago

Don’t like policing people and if a brand is legal, ...

The Indian actor opens up what he likes and dislikes about advertising, why he’s not on social media, and why he believes OTT is far superior to television

12 hours ago

Airbnb halves performance marketing spend with ...

Total marketing spend fell 45% as Airbnb used 'brand to attract more guests via direct or unpaid channels'.