We live in a world where the success of huge brands is pegged to high-functioning marketing campaigns, well-thought out slogans, and witty, heart-warming advertisements.
Where companies pump millions of dollars into worldwide marketing schemes, Elon Musk has built global brands not through clever marketing campaigns, but rather, strong public relations and unconventional methods. Today, every country in the world knows of Tesla. Every sci-fi nerd lives in the hope that SpaceX will succeed. Musk...
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