From India: 'Smitten' by Ogilvy & Mather for Vodafone
A cellular plan with a higher data allowance is a universally good thing, which is why Vodafone and Ogilvy are free to highlight the potential negative consequences without fear that their ad will backfire. Ad Nut isn't a fan of the stereotypical gender roles on display here, but it's all in good fun and the performances are above average.
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The e-commerce giant’s CEO revealed fresh insights into the company's future plans on all things consumer behaviour, AI, Amazon Ads and Prime Video.
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Hawkins leaves PHD after close to six years leading the agency, and there will be no immediate replacement for him.
With Shanghai native Zhou Guanyu in the race, this could be the kickoff to even more fierce positioning among Chinese brands.
EXCLUSIVE: The duo will lead six business pillars and attempt to win more creative, not just creator, briefs with the hire of Christoph Becker as chief creative officer.
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