The Economist app has been developed by AgaveApps for iPhone and TigerSpike for the iPad. The app is ready for download starting today, 19 November 2010.
The free weekly part of the app allow access to weekly sample of must-read articles chosen by the editor. The full issue of The Economist is available upon subscription. Once downloaded, users can read the magazine offline without the internet.
John Micklethwait, editor-in-chief of The Economist said: “We have integrated our audio edition, read by professional newscasters, for easy switching between reading and listening. We have put a lot of work into making sure that these new versions of The Economist are not just easy to use, but also make our readers feel at home."
"We have a growing print circulation of 1.5 million. We expect to reach similar numbers with our digital offerings in a relatively short period of time,” Oscar Grut, managing director of digital editions added.
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