new campaign

Sep 10, 2020

Netflix launches 'One story away' campaign across 27 markets

The campaign, through AKQA, aims to evoke the power of storytelling. In Asia, the campaign will primarily focus on digital, OOH and TV.

Sep 4, 2020

New Apple spot shows what it would be like if everyone could scroll through your phone

TBWA\Media Arts Lab created a global campaign that depicts all those juicy details being aired out loud to illustrate the iPhone's privacy credentials.

Jul 31, 2019

Snapchat features 'real friends' in debut global ad campaign

Focus on user authenticity will be seen as challenge to rivals.

Nov 8, 2011

Y&R Singapore unveils new Bank of Singapore branding campaign

SINGAPORE - Y&R Singapore has unveiled a new branding campaign for private banking institution, Bank of Singapore.

Jul 7, 2011

Company founder stars in Y&R Thailand’s latest campaign for Ichitan Green Tea

BANGKOK - Y&R Thailand has launched its latest campaign for drinks company Mai Tan Co to promote a new flavour, Ichitan Organic Green Tea.

Apr 20, 2011

KFC Malaysia's US$1.2m new 'sogood' campaign

MALAYSIA - In line with the global change, KFC Malaysia is the latest to roll out the new 'sogood' tagline with a MYR3.5 million (US$1.2 million) advertising and promotion campaign.