INSPIRATION STATION: Singapore's National Library Board promotes reading with help from Ogilvy, Muji, and a venerable Japanese poetic form.
Slowing sales at home and increasingly unfavourable economic growth and demographics lead companies' overseas push.
Add "French Concession" to the list of things brands might want to avoid mentioning in China.
Japanese homeware brand expands into hospitality sector.
Tens of thousands of pens bring the city to life through projection mapping.
The plot has taken a twist with assertions of the opposite from both Muji and Shanghai authorities.
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